Toyota Prius Reaches Major Sales Milestone

by Auto in the News on April 7, 2011

2011 Toyota Prius imageThe Prius has become the world’s most popular hybrid vehicle, with more than 3 million units sold. Now, as Toyota prepares to expand the Prius lineup, the hybrid has achieved another major milestone — selling more than 1 million units in the U.S. alone.

“Since the Prius went on sale eleven years ago not a year has gone by when it hasn’t been the number one selling hybrid vehicle in the U.S,” said Bob Carter, Toyota Division group vice president and general manager. “Prius has become synonymous with the word hybrid and as we see fuel prices starting to rise again, it has accounted for more than 60 percent of hybrid passenger car sales so far this year.”

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